Thinking that online dating was bound to turn up better guys than the men her mother set her up with, journalist Amy Webb gave it a try. When her matches turned out to be nothing like her imagined Mr. Right, she decided to approach it from a strategic angle - with data, spreadsheets, and a point-based system. In order to understand how it all worked, she created several male profiles to see who matched with them and how to re-profile herself to get the results she wanted. Funny and insightful, anyone who has dated online or is comtemplating dating online will relate to this book. Oh, and Amy is Mrs. Right now.