New Arrivals · Business

April 20, 2018
These titles were recently added to the collection of the Public Library of Cincinnati and Hamilton County.

The self-employment survival guide : proven strategies to succeed as your own boss

April 19, 2018
Yocum, Jeanne, author.
Lanham : Rowman & Littlefield, [2018]
xv, 198 pages ; 23 cm
Foreword / by Rieva Lesonsky -- Introduction: an end and a beginning -- Now that you work for yourself -- Clients and workloads -- Financial expectations -- Potential roadblocks to success -- About the author and contributors -- Acknowledgements.

Linkedin for dummies

April 18, 2018
Elad, Joel, author.
xii, 359 pages : illustrations ; 24 cm.
Includes index.

PEAK : how great companies get their mojo from Maslow

April 18, 2018
Conley, Chip, author.
Hoboken, NJ : Wiley, [2017]
xxii, 292 pages : illustrations ; 23 cm
Revised and updated edition of the author's Peak, c2007.
"In the wake of a recession, Conley developed the principles of PEAK as an alternative operating manual for businesses based upon Abraham Maslow's iconic Hierarchy of Needs. In this 10-year anniversary edition, Conley gives the readers an updated version of PEAK and introduces how PEAK was instrumental in helping Airbnb live up to its potential. The completely revised and updated edition includes new PEAK Leadership practices that can assist any leader or leadership team to move their organization from mediocrity to excellence"-- Provided by publisher.

Lose the resume : land the job

April 18, 2018
Burnison, Gary, 1961- author.
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
249 pages : illustrations ; 24 cm
Gone are the days of polishing up your resume and sending it out at random. At every level today, you need to "lose the resume" in order to land the right job. In other words, you have to learn to tell a story about yourself that speaks to your competencies, purpose, passion, and values. Lose the Resume, Land the Job shares the new rules of engagement: How you must think, act, and present yourself so you can win. Based on inner exploration drawn from the IP of the world's largest executive recruiting firm, the book gleans insights and stories (the good, the bad, and sometimes the ugly) from Korn Ferry recruiters across the globe who work with thousands of candidates each day. It helps you gain a deeper perspective on who you are, what youre passionate about, the cultures in which you fit, the kind of bosses you should work for, and where you can bring the most value to organizations.

The efficiency paradox : what big data can't do

April 17, 2018
Tenner, Edward, author.
xxxi, 282 pages ; 25 cm
"A bold challenge to our obsession with efficiency--and a new understanding of how to benefit from the powerful potential of serendipity Algorithms, multitasking, sharing economy, life hacks: our culture can't get enough of efficiency. One of the great promises of the Internet and big data revolutions is the idea that we can improve the processes and routines of our work and personal lives to get more done in less time than ever before. There is no doubt that we're performing at higher scales and going faster than ever, but what if we're headed in the wrong direction? The Efficiency Paradox questions our ingrained assumptions about efficiency, persuasively showing how relying on the algorithms of platforms can in fact lead to wasted efforts, missed opportunities, and above all an inability to break out of established patterns. Edward Tenner offers a smarter way to think about efficiency, showing how we can combine artificial intelligence and our own intuition, leaving ourselves and our institutions open to learning from the random and unexpected"-- Provided by publisher.

The myth of the nice girl : achieving a career you love without becoming a person you hate

April 17, 2018
Hauser, Fran, author.
xii, 206 pages ; 22 cm
Nice is your superpower -- Be ambitious and likeable -- Speak up assertively and nicely -- Give feedback directly and kindly -- Make decisions firmly and collaboratively -- Negotiate with strategy and empathy -- Invest in yourself and be a team player -- Set boundaries and be caring -- Multiply your superpower.
A guide for ambitious women who want to succeed without losing themselves deconstructs the double standards that label and hold back women, sharing anecdotes and strategies for sidestepping regressive stereotypes, cultivating confidence, and balancing personal and professional values.

Make it rain! : how to use the media to revolutionize your business & brand

April 16, 2018
Martin, Areva, author.
New York : Center Street, ©2018.
xiv, 254 pages : 22 cm
"What if you could get in front of millions of prospects with the avid endorsement of famous influencers--without spending a dime?It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads.For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders.In Make It Rain! Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most. You'll learn how to: Match your brand to the right audience and media venues Craft pitches producers can't resist Jump on breaking news shows Pivot and speak in soundbites like the pros Amplify every interview with social media Turn appearances into platform and become a rainmaker. Never before have there been more ways to build a presence that matters. Whether you are the executive of a corporation, the author of an upcoming book, the owner of a rapidly growing small business, or the public face of a local nonprofit or association, if you have a business to build or people you want to help, nothing beats using the media to create the visibility, influence, and power you need. Are you ready to Make It Rain!?"-- Provided by publisher.

What did we know? What did we do? : making decisions in large organizations

April 16, 2018
Herzner, Fred author.
Westlake, OH : Smart Business Network, [2017]
176 pages : illustrations ; 24 cm
The big leagues -- The doomsday event -- United Airlines Flight 232 -- Then and now -- Money and values : the elephants in the room -- Organizational culture -- How and why decisions are made -- UA232 : the chain of events -- Principles -- A good "bad" example : BP oil spill -- Another good "bad" example : GM ignition switch -- A really bad example -- Self-inflicted wounds -- Leadership -- The "three worlds" -- Raising issues -- Everything=nothing -- Formulating a plan -- Trust but verify -- The personal side of the personal world -- If you read nothing else, read this.
"In July 1989, United Airlines Flight 232 crashed in Sioux City, Iowa. One hundred and eleven people lost their lives and numerous others were seriously injured. The accident was initiated by a small metallurgical defect in an engine rotating part. That engine was manufactured by General Electric Aircraft Engines. When Fred Herzner learned of the fateful crash, he immediately had a suspicion that a problem he had been working on as a member of the GE engineering team may have initiated the event. When it was confirmed, Herzner questioned what he and the others might have done to break the chain of events that led to the accident. This led him on a quest to understand how decisions get made in large organizations and develop principles which could be used to help large organizations avoid being involved in events which might threaten people's lives and have grave consequences for both the organization and the people in them. In What Did We Know? What Did We Do? Making decisions in large organizations, Herzner shares his personal experience and uses other major disasters, such as the BP oil spill and Flint, Michigan water crisis as a means to benchmark his principles. He explains how values and culture influence the decision process and how individuals interact with the organization, and vice versa. And, Herzner challenges readers to learn from these painful lessons and implement a new set of behaviors which, hopefully, will keep such devastating events from happening again"--Provided by publisher.

Don't bullsh*t yourself! : crush the excuses that are holding you back

April 12, 2018
Taffer, Jon, author.
213 pages ; 22 cm
Introduction: I don't embrace excuses, I embrace solutions -- Excuse #1: Fear -- Excuse #2: Knowledge -- Excuse #3: Time -- Excuse #4: Circumstances -- Excuse #5: Ego -- Excuse #6: Scarcity -- A final word.
Jon Taffer, host of Spike TV's Bar Rescue, teaches you how to stop fooling yourself and turn your excuses into solutions to improve your life and business. Taffer breaks excuses down into six major categories, illustrating them with real-life examples such as Marcus Luttrell, the lone survivor of a SEAL team mission in Afghanistan who barely escaped Taliban territory, and Christine King, founder and CEO of Your Best Fit, who, despite being paralyzed in a horrific boating accident, went on to build a successful fitness company. These inspiring stories, combined with Taffer's own experiences, will give you the confidence to identify and face your own excuses head-on.

Being boss : take control of your work & live life on your own terms

April 9, 2018
Shannon, Kathleen, author.
Philadelphia, Pa. : Running Press, [2018]
200 pages : color illustrations ; 24 cm
Includes index.
Offers guidance for creative entrepreneurs on the proper mindset, habits, and financial practices for being successful in business and life.

50 ways to get a job : an unconventional guide to finding work on your terms

April 9, 2018
Aujla, Dev, author.
New York, New York : TarcherPerigee, [2018]
xxv, 224 pages ; 19 cm
Starting -- Finding your purpose -- Overwhelmed -- Learning new skills -- Networking -- Stuck -- Applying for jobs -- Interviewing -- Happy.
"Based on the popular website of the same name, a guide to finding the right job while maintaining your sanity in the process. 50 Ways to Get a Job will keep you poised, on-track, and motivated right up to landing your dream career"--Provided by publisher.

Extraordinary influence : how great leaders bring out the best in others

April 9, 2018
Irwin, Tim, 1949- author.
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
xii, 196 pages ; 24 cm
Includes index.
part I: The science of extraordinary influence: The blue suitcase phenomenon ; Words of life -- part II: How extraordinary influence works: Tactical affirmation ; Strategic influence ; Words of death ; Alliance feedback ; Extraordinary influence for underperformers -- part III: Special applications of extraordinary influence: Extraordinary influence for teams ; Motivating high potentials ; Performance appraisals that lead to extraordinary influence ; Special counsel to parents, teachers, and coaches ; What would happen if we put this into pratice?
The age-old question for every leader: how do we bring out the best in those we lead? Anyone who has run a company, raised a family, lead an army, or coached a team struggles to find the key to help others excel and realize their potential. It is surprising how often we resort to criticism vs. an approach that actually results in a better worker and a better person. How do we redirect employees who are out-of-line without engaging our natural negativity bias? Leaders must forever ban the term 'constructive criticism.' Brain science tells us that we can establish a connection between the employee's work and his or her aspirations. Irwin calls for a new approach to align workers with an organizations mission, strategy, and goals.

The mind of the leader : how to lead yourself, your people, and your organization for extraordinary results

April 4, 2018
Hougaard, Rasmus, author.
Boston, Massachusetts : Harvard Business Review Press, [2018]
viii, 238 pages : illustrations ; 24 cm
The MSC leader -- Part I. Understand and lead yourself: Understand yourself -- Mindfully lead yourself -- Selfless self-leadership -- Lead yourself with compassion -- Part II. Understand and lead your people: Understand your people -- Mindful leadership -- Selfless leadership -- Compassionate leadership -- Part III. Understand and lead your organization: Understand your organization -- Lead for a mindful organization -- Lead for a selfless organization -- Lead for a compassionate organization -- Afterword: Leading for a hard future.
Most leaders think they're effective at motivating their employees, but study after study shows that employees are more disengaged and uninspired than ever. The solution lies not in more management training or fun off-sites but in looking within--into the mind of the leader. Based on their years-long research and practice, Rasmus Hougaard and Jacqueline Carter, of the Potential Project, have conclusively found that three qualities stand out as being foundational for leaders today: mindfulness, selflessness, and compassion--what they call the MSC Leadership Mind, the ideal mind of the leader. Mindfulness addresses the distractedness that kills our focus, stunts our productivity, and makes us action-addicted multitaskers. Selflessness addresses the general lack of fulfillment in work life by helping us--and the people we lead--find true happiness and meaning. And compassion addresses today's social disintegration by enhancing true human connections, followership, and engagement. While some think these traits are innate, Hougaard and Carter, together with hundreds of their associates working with thousands of leaders around the world, have developed a system to help leaders of all kinds learn and cultivate the MSC Leadership Mind. By addressing their own needs first, then those of their people, and finally the culture of their organization, every leader can learn to embody what makes for great leadership in today's challenging organizational environment.-- Provided by publisher.

Perfect is boring : 10 things my crazy, fierce mama taught me about beauty, booty, and being a boss

April 3, 2018
Banks, Tyra, author.
New York, New York : TarcherPerigee, [2018]
313 pages : illustrations ; 22 cm
Introduction: perfect is boring -- Take responsibility for yourself -- Lip gloss + pizza sauce = boss -- Ain't no party like a period party -- 8 words to watch out for -- We're all rooting for you! -- Embrace your beauty -- Fix it or flaunt it -- Embrace your booty -- Learn something from this!
Shares the life lessons Tyra Banks learned from her mother and applied to her highly successful career, and how their close bond helped them to overcome many obstacles in life.

The excellence dividend : meeting the tech tide with work that wows and jobs that last

April 3, 2018
Peters, Thomas J., author.
New York : Vintage Books, [2018]
xxxiv, 460 pages ; 21 cm
Management guru Tom Peters shows that nothing beats a high-quality product or service, designed and delivered by people who are as dedicated to each other as they are to their shared goal. With his unparalleled expertise and inimitable charisma, Peters offers brilliantly simple, actionable guidelines for success that any business leader can immediately implement, punctuated by incisive quotes from some of today's leading lights in business.

Dying for a paycheck : how modern management harms employee health and company performance--and what we can do about it

March 28, 2018
Pfeffer, Jeffrey, author.
258 pages : illustrations ; 24 cm
Management decisions and human sustainability -- The enormous toll of toxic workplaces -- Layoffs and economic insecurity : a lose-lose proposition -- No health insurance, no health -- Health effects of long work hours and work-family conflict -- Two critical elements of a healthy workplace -- Why people stay in toxic workplaces -- What might, and should, be different.
"In this timely, provocative book, Jeffrey Pfeffer contends that many modern management commonalities such as long hours, work-family conflict, and economic insecurity are toxic to employees--hurting engagement, increasing turnover, and destroying people's physical and emotional health--while also being inimical to company performance. He argues that human sustainability should be as important as environmental stewardship. You don't have to do a physically dangerous job to confront a health-destroying, possibly life-threatening workplace....In "Dying for a Paycheck", Jeffrey Pfeffer marshals a vast trove of evidence and numerous examples from all over the world to expose the infuriating truth about modern work life: even as organizations allow management practices that actually sicken and kill their employees, those policies do not enhance productivity or the bottom line, thereby creating a lose-lose situation. Exploring a range of important topics, including layoffs, health insurance, work-family conflict, work hours, job autonomy, and why people remain in toxic environments, Pfeffer offers guidance and practical solutions that all of us--employees, employers, and the government--can use to enhance workplace well-being. We must wake up to the dangers and enormous costs to today's workplace, Pfeffer argues. "Dying for a Paycheck" is a clarion call for a social movement focused on human sustainability. Pfeffer makes clear that the environment we work in is just as important as the one we live in, and with this urgent book he opens our eyes and shows how we can make our workplaces healthier and better."--jacket flaps

Storynomics : story-driven marketing in the post-advertising world

March 21, 2018
McKee, Robert, 1941- author.
New York : Twelve, 2018.
xix, 248 pages : illustrations ; 24 cm

The CEO next door : the 4 behaviors that transform ordinary people into world-class leaders

March 13, 2018
Botelho, Elena L., author.
xi, 272 pages ; 25 cm
Section I. Get strong: master the CEO genome behaviors -- Unlocking the secrets of the CEO genome -- Decide: speed over precision -- Engage for impact: orchestrate stakeholders to drive results -- Relentless reliability: deliver consistently -- Adapt boldly: ride the discomfort of the unknown -- Adding it all up -- Section II. Get to the top: win your dream job -- Career catapults: fast-track your career -- Stand out: how to become known -- Close the deal -- Section III. Get results: navigate the challenges of the role -- The five hidden hazards at the top -- Not just any team--your team -- Dancing with the titans--the Board -- From ordinary to extraordinary.
Draws on a database of seventeen thousand CEOs to reveal the common attributes and hidden insights into success that helped them lead successfully and how these can be applied to one's own career.

Marketing to Gen Z : the rules for reaching this vast--and very different--generation of influencers

March 8, 2018
Fromm, Jeff, author.
New York : AMACOM, [2018]
xxi, 202 pages : illustrations ; 24 cm
Includes index.

PMP : project management professional exam study guide

March 8, 2018
Heldman, Kim, author.
lv, 711 pages : illustrations ; 24 cm
Includes index.
Provides comprehensive review for the Project Management Institute's (PMI) PMP certification exam. This new ninth edition has been completely revised to align with the latest version of the exam, which includes new tasks that reflect changes to best practices, the role of the project manager, and the growing importance of agile and other adaptive and iterative practices. Detailed discussion draws from the latest A Guide to the Project Management Body of Knowledge (PMBOK® Guide), 6th edition, to provide the most up-to-date information on critical topics, while hands-on exercises provide insight on real-world implementation.

Finish first : winning changes everything

March 7, 2018
Hamilton, Scott, 1958- author.
xviii, 183 pages ; 22 cm
Introduction -- Why you aren't a winner--yet -- Know your purpose -- Break the pattern of losing -- Commit to the long haul -- Keep showing up -- Overcome your limitations -- Outwork everyone -- Ditch fear and celebrate failure -- Edit your critics -- Play by the rules of the game -- Never look back -- Winning changes everything -- Epilogue: wins come in all shapes and sizes.
In his years as a professional ice-skater, Olympic Gold Medalist Scott Hamilton learned to embrace the mind-set of working hard to "beat" the competition. But it seems competition has gotten a bad rap these days. Weve bought into the belief that it is unfair to participants to rank performance. Yet competition is in fact a good thing because its about working toward excellence. Finish First is a wake-up call for business leaders, entrepreneurs, spouses, parents, and even students to stop settling for mediocre and begin to revitalize their intrinsic will to achieve excellence and go for the win. Most of us feel we were made for something more, but were often afraid to allow ourselves to be competitive because we think our finishing first might somehow rob others of their chance to shine. This book encourages the hidden potential, the champion within all of us, to come outwhich eventually brings our family, marriage, career, business, and the world around us the greatest possible good.

Dear client : this book will teach you how to get what you want from creative people. Sincerely,

February 28, 2018
Siegler, Bonnie, author.
1 volume (approximately 200 unnumbered pages) ; 21 cm
"In a world where every business, brand, product, and service needs a strong visual identity, it's critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk. Written as a series of 46 honest, friendly lessons--"Know What You Like," "Decide Who Will Decide," "Focus Groups Suck," "Don't Say 'Make It Yellow,' Say 'Make It Sunny,'" "Serve Lunch During Lunchtime Meetings"--it shows exactly how to deal with the subjectivity, emotional pitfalls, and occasional chaos of a creative partnership. Here's how to articulate your visual goals and set a clear, consistent direction. How to give feedback that works and avoid words that inhibit creative thinking. How to be open to something you didn't imagine. And most of all, how to have fun, save money, and get the results you want."--From Amazon.

Superconnector : stop networking and start building business relationships that matter

February 28, 2018
Gerber, Scott, 1983- author.
xxiii, 257 pages ; 22 cm
Foreword / by Keith Ferrazzi -- Preface. Superconnections -- Introduction. Why you should listen to anything we have to say -- The end of "networking" -- How to think like a superconnector, not a networker -- What type of connector are you? -- The art of selectivity -- The power of association -- Habitual generosity -- How to communicate with anyone, anytime, anywhere, about anything -- Good questions, bad questions, and everything in between -- The dos and don'ts of introductions -- The community of you -- How to find your own community -- Creating a remarkable experience -- Keeping it all together -- Staying on top of your network -- Google-proofing your reputation -- Are you a creator or a curator? -- Yes, you can be a superconnector and pay your bills (and then some) -- How to make a smart ask as a superconnector -- How to build consistent referrals -- Epilogue. Superconnections.

Best customers.

February 27, 2018
Ithaca, N.Y. : New Strategist,
v. : ill. ; 27 cm.
Vol. for 1999 by Cheryl Russell and Susan Mitchell ; 2001 by Cheryl Russell ; 2005-<2015> by the editors of New Strategist Publications (2018- by the editors of New Strategist Press).
"Demographics of consumer demand."

Start a successful business : expert advice to take your startup from idea to empire

February 20, 2018
DeBaise, Colleen, author.
x, 246 pages : illustrations ; 23 cm
Includes index.
Introduction -- Come up with a brilliant business idea -- Select the best strategy and structure for your startup -- Figure out funding -- Get the word out : and get customers -- Dig deep to discover customers' wants and needs -- Become an exceptional leader -- Prepare to go global.
Makers, doers, and dreamers--for decades they have turned to Inc. for help in getting their businesses off the ground. The publication's keen advice clarifies the process, while startup stories fuel aspirations and spark action.rby Parker shook up the eyewear sector with its innovative, socially-conscious business model. Skullcandy tapped into the surfing, skateboarding, and hip-hop scenes--and built a standout audio brand. All along, Inc. was there, capturing triumphs, setbacks, and lessons learned.w, Start a Successful Business gathers these important lessons into a single path-charting guide. From brainstorming to crowdfunding to building partnerships, the book walks new and aspiring founders through seven crucial stages: - Come up with a brilliant business idea - Select the best structure and strategy for your startup - Figure out funding - Get the word out--and get customers - Dig deep to discover their wants and needsﭠBecome an exceptional leader - Prepare to go global. Throughout, celebrated entrepreneurs share ideas that worked for them, including where Sarah Blakely got the inspiration for Spanx, how Elon Musk stays insanely productive, why Rent the Runway ditched the business plan, and how a hashtag accelerated Airbnb's success. With a fleet of trusted experts by your side, starting a business will be faster, less confusing--and a whole lot more fun.

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