New Arrivals · Business

September 6, 2019
These titles were recently added to the collection of the Public Library of Cincinnati and Hamilton County.

Governmental GAAP guide for state and local governments.

September 5, 2019
Chicago : CCH, c2007-
v. ; 23 cm.
Publisher varies: <2018-2020> Wolters Kluwer.
"A comprehensive interpretation of all current promulgated governmental generally accepted accounting principles for state and local governments."

Rare breed : a guide to success for the defiant, dangerous, and different

September 5, 2019
Bonnell, Sunny, author.
New York, NY : HarperOne, 2019.
xx, 296 pages ; 24 cm
Rebellious -- Audacious -- Obsessed -- Hot-blooded -- Weird -- Hypnotic -- Emotional.

The memo : what women of color need to know to secure a seat at the table

August 21, 2019
Harts, Minda, author.
xvi, 221 pages ; 22 cm
Includes index.
The ugly truth -- Building your squad -- The politics -- Everyone can't be a golden girl -- No money, mo' problems -- Invest in yo' self -- Empire state of mind -- No more passes: for my white readers -- Say my name, say my name -- Let's werk.
"Lean In for women of color: A no-BS look at the odds stacked against women of color in professional settings, from the wage gap to biases and micro-aggressions, with actionable takeaways"-- Publisher's website.

Flip the script : getting people to think your idea is their idea

August 19, 2019
Klaff, Oren, author.
xii, 238 pages ; 22 cm
Why you need inception -- The dominance hierarchy -- Creating certainty -- Using pre-wired ideas -- The power of plain vanilla -- Leveraging pessimism -- How to be compelling -- Flip the script, go anywhere, try anything, and put it all on the line to win an impossible deal -- Conclusion.
"No one likes being pressured into making a purchase. Over decades of being marketed, pitched, sold (and lied) to, we've all grown resistant to sales persuasion. The moment we feel pressured to buy, we pull away. And if we're told what to think, our defenses go up. These days, it's just not enough to make a great pitch. That's why Oren Klaff says it's time to throw out the old playbook on persuasion"-- Provided by publisher.

Microsoft Project 2019 step by step

August 13, 2019
Lewis, Cindy S., author.
xxiv, 568 pages : illustrations ; 23 cm
Includes index.
Get started with Microsoft Project -- Simple scheduling basics -- Advanced scheduling techniques -- In-depth and special subjects -- Appendixes.

Boss up! : this ain't your mama's business book

August 9, 2019
Moreno, Lindsay Teague, 1980- author.
Nashville, Tennessee : W Publishing Group, [2019]
xix, 234 pages ; 24 cm

Modernize your resume : get noticed ... get hired

July 22, 2019
Enelow, Wendy S., author.
236 pages : illustrations ; 28 cm
Includes index.
The modern resume -- Modernize your resume content -- Modernize your resume format -- Modernize your resume design -- Resumes for challenging situations -- Resume portfolio -- Resources to write, format & design better & faster -- Resume index.
Based on today's real-world job search trends, MODERNIZE YOUR RESUME shows you how to craft a winning resume to meet the complexities of today's highly competitive and technologically driven employment market. The 2nd edition has been updated with new resume samples, new designs, and new ATS and e-resume guidelines, along with new chapters for jobseekers with special circumstances, career change, military transition, and return to work. Clear guidelines and easy-to-follow examples give you practical know-how for building your own powerful resume that will serve all of your job search needs. You'll learn what works, why it works, and how you can make it work for you.

The 4-hour workweek : escape 9-5, live anywhere, and join the new rich

July 22, 2019
Ferriss, Timothy, author.
New York : Harmony Books, an imprint of Crown Publishing, [2012]
xv, 426 pages : illustrations ; 22 cm
Includes bonus material.
First and foremost -- Step I: D is for definition -- Step II: E is for elimination -- Step III: A is for automation -- Step IV: L is for liberation -- Last but not least -- Restricted reading: The few that matter -- Bonus material.

This is service design doing : applying service design thinking in the real world : a practitioner's handbook

July 19, 2019
Stickdorn, Marc, author, book designer, compiler, editor.
xxiii, 541 pages : illustrations (some color) ; 19 x 23 cm
Why service design? -- What is service design? -- Basic service design tools -- The core activities of service design -- Research -- Ideation -- Prototyping -- Implementation -- Service design process and management -- Facilitating workshops -- Making space for service design -- Embedding service design in organizations.
"How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Service design requires a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success."-- Provided by publisher.

Start your own freelance writing business : the complete guide to starting and scaling from scratch

July 19, 2019
Pennington Briggs, Laura, author.
Irvine, California : Entrepreneur Media, Inc., [2019]
xv, 176 pages : illustrations ; 23 cm.
Revised edition of Start your own freelance writing business and more, c2008.
Preface -- Freelance writing today --What it takes to succeed as a freelance writer? -- What life is really like as a freelance writer -- Business basics -- Launching a freelance writing business -- Should you write in a niche? -- The art of pitching -- Finding clients online and offline -- Rate-setting tips -- Legal aspects of running your business -- Client management -- Making money and growing your business/expertise -- Coaching and mentoring your way to success -- Freelance writing resources.

Service design for business : a practical guide to optimizing the customer experience

July 18, 2019
Reason, Ben, 1972- author.
Hoboken, N.J. : Wiley, [2016]
xi, 189 pages : illustrations ; 24 cm
Includes index.
Why service design -- Foundations : Three critical factors in service design -- The customer story : Understanding customers better provides the basis for customer-driven service improvement and innovation -- Business impact : Designing a service around customers' needs provides a new way to address age-old business challenges -- Organizational challenge : Using customer centricity to move your organization forward -- Tools.
A guide for any organization that wants to move their customers to a more positive experience. The authors show how to transform your customer's experience and keep them engaged through the art of intentional service design.

This is service design methods, a companion to This is service design doing : expanded service design thinking methods for real projects

July 18, 2019
Stickdorn, Marc, author, book designer, compiler, editor.
233 pages : color illustrations ; 19 x 23 cm
Research methods -- Ideation methods -- Prototyping methods -- Facilitation methods.
"In this book, you'll find 54 hands-on descriptions that help you do the key methods used in service design. These methods include instructions, guidelines, and tips and tricks for activities, within research, ideation, prototyping, and facilitation. This is the print version of the method companion to the book "This is service design doing" (#TiSDD). It includes the same content that you can find free on the book website,, but nicely revisualized and presented in a professional bound format."--Page 4 of cover.

Never eat alone : and other secrets to success, one relationship at a time

July 17, 2019
Ferrazzi, Keith, author.
xvii, 379 pages ; 25 cm
Includes index.
The mind-set. Becoming a member of the club ; Don't keep score ; What's your mission? ; Connectors' Hall of Fame profile : Bill Clinton ; Build it before you need it ; The genius of audacity ; The networking jerk ; Connectors' Hall of Fame profile : Katharine Graham -- The skill set. Do your homework ; Take names ; Warming the cold call ; Managing the gatekeeper-- artfully ; Never eat alone ; Share your passions ; Follow up or fail ; Be a conference commando ; Connecting with connectors ; Connectors' Hall of Fame profile : Paul Revere ; Expanding your circle ; The art of small talk ; Connectors' Hall of Fame profile : Brené Brown ; Connectors' Hall of Fame profile : Dale Carnegie -- Turning connections into compatriots. Health, wealth, and children ; Connectors' Hall of Fame profile : Adam Grant ; Social arbitrage ; Connectors' Hall of Fame profile : Vernon Jordan ; Pinging, all the time ; Find anchor tenants and feed them -- Connecting in the digital age. Tap the fridge ; Become the king of content ; Engineering serendipity -- Trading up and giving back. Be interesting ; Connectors' Hall of Fame profile : the Dalai Lama ; Build your brand ; Broadcast your brand ; Getting close to power ; Build it and they will come ; Connectors' Hall of Fame profile : Benjamin Franklin ; Never give in to hubris ; Find mentors, find mentees. Repeat ; Connectors Hall of Fame profile : Eleanor Roosevelt ; Balance is B.S. ; Welcome to the Connected Age.
What distinguishes successful people from everyone else is the way they use the power of relationships-- so that everyone wins. Ferrazzi's form of connecting to the world around him is based on generosity, helping friends connect with other friends. He distinguishes genuine relationship-building from the crude, desperate glad-handing usually associated with "networking," and distills his system of reaching out to people into practical, proven principles.

Break through the noise : the nine rules to capture global attention

July 16, 2019
Staples, Tim (Marketing consultant), author.
x, 229 pages : illustrations ; 24 cm
Includes index.
"The internet is an extremely noisy place. Why does some content break through and reach millions of people--while so much else doesn't? The odds of landing your video on YouTube's front page are a staggering one in two million. But Tim Staples has beaten those odds thirty-five times and has built a thriving business in the process. As the CEO of Shareability, Staples launched a multimillion-dollar headphone brand by filming soccer star Cristiano Ronaldo in disguise--all while not spending a nickel on traditional advertising. Far from being just another empty promise on how to make your content go viral, this book offers a real roadmap to understanding how content spreads online. Through the powerful concept of 'shareability' you'll learn how to make the intricate algorithms of major social platforms work for you. Whether you're an executive, an entrepreneur, or an Instagram star in the making, this is the one book that will give you the secret sauce on how to break through the noise and to take your brand farther than you ever thought possible."--Dust jacket.

Building a business with a beat : leadership lessons from Jazzercise : an empire built on passion, purpose, and heart

July 16, 2019
Missett, Judi Sheppard, 1944- author.
New York : McGraw-Hill Education, [2019]
viii, 273 pages, 16 unnumbered pages of plates : illustrations ; 24 cm
Includes index.
"Proven methods for turning any passion into major profits - from the legendary entrepreneur who turned her idea into a $100 million global powerhouse. For the first time ever, the founder and CEO of Jazzercise, Inc., reveals the secrets to her staggering success. In Building a Business with a Beat, Judi Sheppard Missett describes the principles that made, and continue to make, Jazzercise the worldwide women-owned enterprise it is today. You'll learn how to build a business devoted to excellence and communal satisfaction, while being inspired by the author's story of turning a class of 15 people in a Chicago dance studio into the world's leading dance fitness program. Sheppard Missett shows how you can build your own successful business by: daring to dream big, pairing your passion with a greater purpose, paying attention to cues, signs and signals, embracing changing technologies, hiring for attitude, empathy, and creativity, setting standards, establishing "firsts", cultivating your customer community, reaching out, stepping forward, and giving back"-- Provided by publisher.

This is service design thinking : basics, tools, cases

July 15, 2019
Stickdorn, Marc, author.
Hoboken, New Jersey : WILEY, [2011]
373 pages : illustrations (some color) ; 24 cm
Introduction -- What is service design? -- Who are these service designers? -- How does service design work? -- What are the tools of service design? -- Applied service design -- Deep service design thinking.
"Twenty-three authors from the global service design community invested their knowledge, experience and passion to create this ... book. It introduces service design thinking to beginners and students, and will be a valuable resource for consultants, marketers, innovators and design professionals."--Cover.

QuickBooks online for dummies

July 12, 2019
Marmel, Elaine J., author.
xi, 430 pages : illustrations ; 24 cm
Includes index.
Introduction -- Part 1: Getting started with QBO and QBOA -- Introducing QBO and QBOA -- Embracing the QBO/QBOA format -- Part 2: Managing the books for the end user -- Creating a client company in QBO -- Managing list information -- Dealing with the outflow of money -- Managing the inflow of money -- Working in registers -- Handling bank and credit card transactions -- Paying employees and contractors -- How's the business doing? -- Part 3: Managing the books for the accountant -- Setting up shop in QBOA -- Adding companies to the QBOA client list -- Exploring a client's company from QBOA -- Working in a client's company -- Using accountant tools -- Part 4: The part of tens -- Almost ten things about the Chrome browser interface -- Ten or so ways to use Chrome effectively -- Appendix A: QBO, QuickBooks desktop, and data conversion.
"Searching for a cloud-based solution for your small business' accounting needs? Master the fundamentals of QuickBooks Online -- the world's mos popular software for fast and easy mobile accounting! QuickBooks Online makes accounting not only downright tolerable but almost easy! From generating financial reports to simplifying tax preparation to tracking business finances, this book covers everything you need to make this popular accounting software work for you." -- Back cover.

Secrets of Sand Hill Road : venture capital and how to get it

July 12, 2019
Kupor, Scott, author.
[New York, New York] : Portfolio/Penguin, [2019]
xii, 305 pages : illustrations ; 24 cm
"Venture capitalist Scott Kupor explains what start-up entrepreneurs need to know about venture capital. He answers such questions as who gets a pitch meeting and who doesn't, and which metrics should you stress in a presentation, and which should you ignore. Includes a sample Term Sheet"-- Provided by publisher.

Tech boss lady : how to start-up, disrupt, and thrive as a female founder

July 12, 2019
Gascoigne, Adriana, author.
xxvi, 219 pages ; 24 cm
On being a tech boss lady -- What it takes -- Being a woman in tech -- Intrapreneurship -- Business for good -- On startup essentials -- On stress -- Partners -- Advisors -- Building your team (thoughts on hiring) -- Confidence -- The pitch -- Leadership -- Failure -- On girls in tech -- What I know now -- What's next.
"You know startups are hard, but what is it like to fail, or have a falling out with your co-founder, or to go through hundreds of pitches in an effort get funded? In Tech Boss Lady, Adriana Gascoigne dives into the gritty, raw side of startups. She shares her own story - of defying Silicon Valley's boy's club and founding the largest organization for female entrepreneurs in the world - as well as candid true tales from more than 20 leading women in tech. The result: a no-nonsense guide for the entrepreneur, intrapreneur and Tech Boss Lady within each of us."

You can't know it all : leading in the age of deep expertise

July 12, 2019
Wallace, Wanda T., author.
New York, NY : HarperBusiness, an imprint of HarperCollins Publishers, [2019]
xiv, 215 pages : illustrations ; 24 cm
The expert leader at his or her best -- Sonia's four challenges -- The spanning leader -- Taking stock of yourself as leader -- How you add value -- How you get (the right) work done -- How you interact with people -- Gender and spanning leadership -- The spanning leader in a classic expert role.
The toughest challenge in business is when expert leaders are asked to move beyond their expertise and lead a less homogeneous group. Wallace presents the coaching model she has developed to address this transition. She provides tools and strategies for individuals to navigate their new roles and learn to combine their expertise with their leadership responsibilities. She also offers essential advice on the fundamental change in mindset that this requires.

100 side hustles : unexpected ideas for making extra money without quitting your day job

July 11, 2019
Guillebeau, Chris, author.
335 pages : color illustrations ; 24 cm
Includes index.
Real people, real money -- Ideas are everywhere -- Use the skills you already have -- Buy low, sell high -- Teach what you know -- Bring people together -- Get crafty, get paid -- Automate your income -- See the world without going broke -- Eat, drink, and be merry -- Do good and do well -- There's an app for that -- Keep it in the family -- Start your own factory -- Ramp up: million-dollar side hustles.
"Best-selling author Chris Guillebeau presents a full-color ideabook featuring 100 stories of regular people launching successful side businesses that almost anyone can do. This unique guide features the startup stories of regular people launching side businesses that almost anyone can do: an urban tour guide, an artist inspired by maps, a travel site founder, an ice pop maker, a confetti photographer, a group of friends who sell hammocks to support local economies, and many more. In 100 Side Hustles, best-selling author of The $100 Startup Chris Guillebeau presents a colorful "idea book" filled with inspiration for your next big idea. Distilled from Guillebeau's popular Side Hustle School podcast, these case studies feature teachers, artists, coders, and even entire families who've found ways to create new sources of income. With insights, takeaways, and photography that reveals the human element behind the hustles, this playbook covers every important step of launching a side hustle, from identifying underserved markets to crafting unique products and services that spring from your passions. Soon you'll find yourself joining the ranks of these innovative entrepreneurs -- making money on the side while living your best life."-- Provided by publisher.

You're it : crisis, change, and how to lead when it matters most

July 11, 2019
Marcus, Leonard J., author.
xiii, 273 pages : illustrations, charts ; 25 cm
"Become a better crisis leader while equipping yourself with the tools for every day transformative leadership. A book for turbulent times, You're It is essential reading for anyone preparing to lead an adaptive team through crisis and change."

Career rookie : a get-it-together guide for grads, students and career newbies

July 2, 2019
Vermunt, Sarah, 1980- author.
247 pages ; 20 cm
"A shot of encouragement, a kick in the ass, and a loving push for young people who have no idea what they want or how to get it Career Rookie is a book for every grad, student, and 20-something who feels lost, overwhelmed, and anxious. It tackles the emotional and logistical WTF-ness of starting your career, answering questions like, What if I don't have any experience? What if I went to school for something I hated? What if I have NO IDEA what I actually want? Should I just suck it up and settle? Because, honestly, this career thing is starting to give me an ulcer. This fresh, fun guide gives even the most lost and overwhelmed a way forward. It explores passion, curiosity, uncertainty, self-sabotage, and more on the quest to shake off post-graduation paralysis. Finding the right career can seem impossible, but Sarah Vermunt is the fun-loving, straight-talking coach we all need to make feel-good work a reality."-- Provided by publisher.

Modernize your job search letters : get noticed ... get hired

July 2, 2019
Enelow, Wendy S., author.
Coleman Falls, VA : Emerald Career Publishing, [2017]
188 pages : illustrations ; 28 cm.
Introduction -- Welcome to the world of modern job search letters -- Job posting letters -- Cold call letters -- Recruiter letters -- Networking letters -- Referral letters -- Thank-you letters -- Letters for challenging job search situations -- Job proposal letters.
"This book addresses how to write the following types of letters that most job seekers will use through their search campaign: Traditional Cover Letters: Letters that job seekers write in response to job advertisements and postings, send directly to hiring managers, or present to human resource professionals. E-Notes: Modern and shorter cover letters used as the content for job seekers email messages, thereby eliminating the need to click to read an attached letter. Recruiter Letters: As either cover letters or e-notes often including information that job seekers would not typically share at the onset with a prospective employer. Thank-You Letters: A must after every interview to ensure that job seekers stay front of mind and give themselves an instantly competitive edge. Networking Letters: Introductory letters to make connections with direct network contacts or referrals; not generally written in response to specific job opportunities. Job Proposal Letters: As the title suggests, these letters are written to propose a specific job opportunity with a specific company to meet a specific organizational need. Letters for Candidates with Unique Job Search Challenges: Letters for job seekers facing specific search challenges, such as transitioning from military service to civilian work, returning to work after raising children, returning to work after incarceration, changing careers, or finding a new job despite a record of hopping from one position to another,"

Never too old to get rich : the entrepreneur's guide to starting a business mid-life

June 21, 2019
Hannon, Kerry, author.
Hoboken, New Jersey : John Wiley & Sons, Inc., [2019]
xvii, 254 pages : illustrations ; 23 cm
Includes index.

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